OVERSEA ENTERPRISE BERHAD is incorporated and domiciled in Malaysia, and it has been listed on the ACE Market of Bursa Malaysia Securities Berhad since 1 April 2010.
The Group started out in 1970’s as a partnership business between Mr. Yu Soo Chye @ Yee Soo Chye and an independent third party. Together they founded the first “Restoran Oversea” in Jalan Imbi, Kuala Lumpur. To date the Group’s operation of food service outlets entails a chain of five (5) Chinese restaurants, three (3) outlets in Klang Valley and two (2) outlets in Ipoh offering home cooked Cantonese themed cuisines. In addition to the chain of Chinese restaurants, the Group has ventured into the operation of Dim Sum and Café. The Dim Sum outlet located at Sri Petaling was opened in 2005, with the intention to target Dim Sum connoisseur. The first Café offering Hong Kong styled food was opened in 2004 in Pandan Indah, Kuala Lumpur under the brand name of “Tsim Tung”. In February 2012, a new café concept offering Ipoh homeland authentic cuisines was opened at Wan Chai, Hong Kong. Subsequent in January 2015, a new bakery and café outlet under the brand name of “Alter Ego 1892” was opened in Taipei City, Taiwan.
In addition to the enhancing the core business, the Company had entered into a joint venture with strategic partners to develop new eateries outlet utilising the Company’s vast and extensive experience in the food and beverage (“F&B”) industry. The Company has successfully launched two (2) casual dining outlets in Genting Highlands under the brand name of WanHoi YAMCH’A and Taibae as well as a quick service outlet in KLIA2 under the brand name of Santai YAMCH’A.
Our business model, besides the operation of food service outlets, also includes the expansion into the manufacturing of confectioneries particularly moon cake since 1986. In 1995, a moon cake manufacturing facility in Sungai Buloh with built-up area of approximately 20,000 square feet was built. Subsequently in 2002, we moved to a new manufacturing facility in Shah Alam, Selangor with a total built-up area of 63,246 square feet. As part of the Group’s strategy to expand its portfolio of in-house manufactured products, the Company also ventured into the production of egg rolls in 1999. Our manufacturing concern exports to various countries including the United States, Australia, New Zealand, Indonesia, Hong Kong, Canada, Macau, Papua New Guinea and the Netherlands.
AWARD AND RECOGNITIONS
Throughout the years, the Group have received many awards and recognitions, which include, amongst others, “Asia’s Finest Restaurants”, “Greatest Table in Kuala Lumpur” and “Winner of World Gold Kitchen Cooking Grand Competition”. Other international recognition includes accolades such as “International Restaurant of Chinese Cuisine” awarded by “The World Chinese Cuisine Association”. In April 2017, the Company was accorded the Honesty Enterprise Category winner of The Asia Pacific International Honesty Enterprise - The 15th Asia Pacific International Honesty Keris Award 2017 for its outstanding achievement in the F&B industry which demonstrates honesty and integrity in their daily business dealings.